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привожу оригинал, на языке оригинала:

SiteProNews: October 15, 2007 Feature Article

To Print: Click here or Select File/ Print from your Browser Menu.

Article printed from SiteProNews: http://www.sitepronews.com
HTML version available at: http://www.sitepronews.com/archives.html
20 Must-Have Search Engine Marketing Tools
By Kalena Jordan © 2007

Anyone working in Search Engine Marketing knows that this
industry travels at warp speed. If you're trying to market your
web site or the web sites of your clients via search engines,
chances are your time is limited - severely limited.

To squeeze as much into my schedule as possible without
resorting to self-cloning, my daily routine involves the use
of a range of time-saving tools and software. I use such tools
on a daily basis and I truly don't know how I'd function without
them. I'm not the only one. I've talked to other SEM experts and
they also rely on various tools to help them through their
hectic schedules.

Here is a list of 20 must-have tools used by busy SEM
professionals:

1) Freshbooks Invoicing and Timesheets

Freshbooks (http://www.freshbooks.com/) is an online estimating,
invoicing, project management and time tracking service that
gives your business a professional image, no matter how small.
I use it to invoice all my clients online and it can even be set
up to automatically bill and debit the credit cards of recurring
clients every month. It also has built in staff timesheets and
project management tools for online collaboration.

Price: Free for 3 clients or less

2) XML Sitemaps Generator

The XML Sitemap Generator (http://www.xml-sitemaps.com/) trawls
through all levels of your site to generate an XML sitemap. It
also gives you a running count of pages, provides a text-based
URL list and a HTML sitemap you can import straight into your
site. The online version of the generator is free for sites of
less than 500 pages, but there's also a low-cost script-based
version for larger sites that can be set up to automatically
index your site, upload an updated XML file to your server and
ping Google and Yahoo when done.

Price: Free for sites of 500 pages or less

3) Proposal Kit

ProposalKit (http://www.proposalkit.com/kits/pkhelp.htm) takes
the chore out of creating and tailoring client estimates and
proposal contracts. With over 200 pre-designed self-guiding
templates ready to fill in the blanks with your company,
project/product/service and client information, ProposalKit has
already half completed your proposal for you.

Price: From USD 47.00

4) ClickTracks

As far as site analytics goes, the depth and accuracy of data
provided by ClickTracks (http://tinyurl.com/39gaah) just can't
be beaten, in my opinion. The visual analysis ClickTracks
provides is probably its best known feature, with statistical
data overlaying actual screenshots of your web site pages. The
ability to flag individual visitors or groups of visitors based
on unique identifiers (such as all persons who visited page x or
all persons who bought product d) provides a level of analysis
that other analytical packages can't compete with.

Price: From USD 79.00 per month

5) AWeber

AWeber (http://www.aweber.com/) is a multiple auto responder and
mailing list management service rolled into one. Members can send
an unlimited number of campaigns, follow up messages, and
newsletters to an unlimited number of approved opt-in lists. For
newsletter purposes, a wide range of templates are provided, as
are free training guides and videos to help you create campaigns.

Price: From USD 19.95 per month

6) JROX

JROX Affiliate Manager (http://jam.jrox.com/) software (JAM) is
a super powerful affiliate program that includes follow up email
tools, mass email broadcasting, custom URLs and the ability to
create up to 10 affiliate downlink levels. It offers affiliates
groovy 3d Flash-based graphs and charts displaying their
referrals and commissions and an organized marketing tools area
for storage of banners, links and promotional materials.

Price: Free for 50 affiliates or less

7) Keyword Discovery

Keyword Discovery (http://www.keyworddiscovery.com/?id=22487) is
an advanced keyword research and search term suggestion tool
produced by Trellian.

Price: From USD 69.95 per month

8) Google Analytics

Google Analytics (http://www.google-analytics.com/) is free
web-based site metrics/analytics software hosted by Google.
After you insert tracking code on all desired pages of your
site, Google collects data regarding visitor activity and then
you are able to log into an Analytics interface and view site
activity and produce reports.

Price: Free

9) Backlinkwatch.com

Type your URL into Backlink Watch (http://www.backlinkwatch.com/)
and get complete detailed information about the quality and
quantity of backward links pointing to your website. It will
show you anchor text, Google Toolbar PageRank, total outbound
links on that page and nofollow flag for each of your inbound
links available.

Price: Free

10) Jim Boykin's tools

A collection of 17 free SEO tools (http://www.webuildpages.com/
tools) developed by Jim Boykin and his staff, including a cache
analyzer, Backlink checker, keyword density tool and multiple
inbound and outbound link checking tools.

Price: Free

11) Google Webmaster Central

Google Webmaster Central (http://www.google.com/webmasters/) is
Google's one-stop shop for webmaster resources. It contains
answers to common questions about Google crawling and indexing
and guidelines for webmasters to follow when publishing their
content. It also provides statistics, diagnostics and management
of Google's indexing of your website, including Sitemap
submission and reporting.

Price: Free

12) Yahoo! Site Explorer

Yahoo! Site Explorer (http://siteexplorer.search.yahoo.com/) is
Yahoo's version of Google Webmaster Tools. It allows you to
explore all the web pages indexed by Yahoo! Search, view the
most popular pages from any site, view a comprehensive site map
and find pages that link to that site or any page.

Price: Free

13) Ranks.nl

Ranks.nl (http://www.ranks.nl/tools/spider.html) is a keyword
density and page prominence indicator. Type in a URL and target
keywords to determine the page density and prominence for
certain keywords within the page text and/or HTML tags.

Price: Free

14) Rex Swain's Tools

Rex Swain (http://www.rexswain.com/) is an independent software
developer who has uploaded a range of his custom server tools
and demos to his web site. Tools include an RGB color sampler,
HTTP Cookie Demo, a HTML sampler and an email form demo.

Price: Free

15) SearchStatus for Firefox

SearchStatus (http://www.quirk.biz/searchstatus/) is a toolbar
extension for Firefox and Mozilla that allows you to see how
any and every website in the world is performing in the search
engines.

Price: Free

16) Microsoft Excel

Microsoft Excel (http://office.microsoft.com/en-us/excel/
FX100487621033.aspx) is probably the world's most popular
spreadsheet application. Apart from it's powerful formulas for
financial reporting, Excel charts and spreadsheets are great for
site analytics analysis and sharing, sitemap creation, SEO/PPC
campaign reporting and tracking link building campaigns.

Price: Bundled with MS Office from USD 180.00

17) Google Reader

Google Reader (http://www.google.com/reader/view/) is a RSS and
XML feed reader that constantly checks your favorite news sites
and blogs for new content and presents them to you in one
interface. It also allows you to share sites/pages of interest
with others.

Price: Free

18) Blogger

Blogger (https://www.blogger.com/start) is a popular online blog
hosting and templating service owned by Google, where you can
quickly set up a blog of your own to post thoughts, interact
with people, and more.

Price: Free

19) The Lynx Viewer

The Lynx Viewer (http://www.yellowpipe.com/yis/tools/lynx/
lynx_viewer.php) developed by YellowPipe allows webmasters to
see what their pages will look like when viewed with Lynx, a
text-mode web browser. This view is very similar to how search
engine robots see your site.

Price: Free

20) Basecamp

Basecamp (http://www.basecamphq.com/) is an online collaboration
and project management service designed for staff and clients to
manage internal and client projects from multiple locations.

Price: Free for 1 project

So there you have it - 20 of the most popular time-saving tools
to help you with your search engine marketing efforts.
================================================================
Article by Kalena Jordan, one of the first search engine
optimization experts in Australia, who is well known and
respected in the industry, particularly in the U.S. As well as
running her own SEO business, Kalena is Director of Studies at
Search Engine College (http://www.searchenginecollege.com/) - an
online training institution offering instructor-led short
courses and downloadable self-study courses in Search Engine
Optimization and other Search Engine Marketing subjects.
================================================================

Copyright © 2007 Jayde Online, Inc. All Rights Reserved.

SiteProNews is a registered service mark of Jayde Online, Inc.

источник - http://www.sitepronews.com/archives/2007/oct/15prt.html
пришло по рассылке... думаю все понятно и без перевода... :D

0: Ulyawkins я от пейдж промоутера отказался... мороки много, толку мало...
точнее толк только от их тулбара есть... показывает ТИЦ и PR ссылок конкурентов помогая их проанализировать.

сейчас кручу сайты аллсубмитером + xrumer... ну и еще десятком спецпрог...

а вообще если новичок - проще просто купить ссылки на стороне или скажем оплатить работу оптимизатора...

зы я свой опыт по раскрутке несколько лет копил, учился раскручивать... порой проще купить услуги того кто раскрутит нежели тратить свое время... :wink:

тоже юзаю десяток спец программ. Часть из низ посчастливиться узнать, купив базу под Олсубмитер - http://www.plati.ru/asp/pay.asp?idd=384624 либо сам Allsubmitter 4.7 ( http://www.plati.ru/asp/pay.asp?idd=396118 )

#1 Ulyawkins

#2 MrDog

#3 Kingsly

#4 amelanin

#5 amelanin

#6 amelanin

#7 zonk

#8 gogison

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